As future journalists, one of our most important jobs is to recognize bias—especially when it’s subtle. Media bias isn’t always obvious. Sometimes, it shows up in how something is reported, what gets reported, or who is given a voice. Understanding the types of media bias is your first step toward reporting with fairness and clarity.
Here are 7 common types of media bias to watch for:
1. Bias by Omission
Leaving out important facts or perspectives can create a skewed version of the truth. What’s not said can be just as powerful as what is.
2. Bias by Selection of Sources
Quoting experts or witnesses who all lean in one direction can shape the narrative. Balanced sourcing helps ensure balanced reporting.
3. Bias by Story Selection
Covering some stories while ignoring others can reflect a certain agenda. Ask yourself: Why is this story getting coverage—and what’s missing?
4. Bias by Placement
Where a story appears (front page vs. buried inside) can signal its importance. The same goes for which voices are prioritized within the article.
5. Bias by Labeling
Using loaded or politically charged labels (“far-right,” “radical,” “woke,” etc.) can influence how readers perceive a person or issue—even subtly.
6. Bias by Spin
This happens when reporters use language that makes one side look better or worse without presenting outright falsehoods. Word choice matters.
7. Bias by Tone
The tone of an article—sarcastic, sympathetic, outraged—can shift how readers interpret the facts. Tone should reflect professionalism, not persuasion.
Leave a Reply